Branding · Logo · Business Card · Post Card · Website
Project Phantom Island
Concept: Working with Jeremiah Birnbaum on the Phantom Island project was an inspiring and rewarding experience. As a highly talented and accomplished visual artist, Jeremiah brought an exceptional vision to the table. He hand-drew the image for the logo, which I then vectorized to bring his ideas to life digitally. The collaboration was seamless, and his dedication and creativity made this project a joy to work on. ♡
Why: Jeremiah’s art reflects a profound exploration of identity, legacy, and culture. His work celebrates the connections between generations, drawing inspiration from hip hop, sports, and music to create powerful narratives. Phantom Island embodies his artistic vision, serving as a platform to connect his craft with a wider audience.
The Goal: To create a cohesive and professional brand identity, including a logo, business card, and website, that resonates with his artistic style and amplifies his presence in the art world. The project also involved refining a postcard design to align with the new branding. The goal was to ensure that his identity as an artist shines through in every detail.
Process: The project began with Jeremiah’s hand-drawn logo, which I carefully vectorized to preserve the originality and essence of his art. From there, I designed a business card and website that complemented his brand and showcased his impressive portfolio. The website was built with an emphasis on visual storytelling, incorporating responsive design to ensure it looks stunning on all devices. In addition, I fine-tuned his postcard design to align with the overall branding.
Pieces: Logo; Business Card; Postcard Refinement; Website Design.
Software: Adobe Illustrator, Photoshop, InDesign, WordPress.
Graphic Design
Business Card for Phantom Island
Concept: The business card design for Phantom Island reflects Jeremiah Birnbaum’s artistic identity and the cultural depth of his work. It serves as a compact yet powerful representation of his brand, combining professionalism with the unique visual style he brings to his art.
Why: The business card is a key tool for Jeremiah to connect with clients, collaborators, and admirers of his art. It needed to echo the hand-drawn authenticity of his logo while maintaining a sleek and professional aesthetic.
Goal: To create a business card that is visually compelling, aligns with the Phantom Island brand, and serves as a memorable takeaway for those who engage with Jeremiah’s work.
Process: I started by incorporating the vectorized version of Jeremiah’s hand-drawn logo as the focal point. The card’s design balances clean typography with bold visual elements to highlight his brand identity. A minimalist color palette was chosen to keep the focus on the artwork while maintaining a professional tone. High-quality materials were suggested to elevate the tactile experience, such as a matte finish with spot UV for the logo to give it a premium feel.
Software: Adobe Illustrator, Photoshop.
Post Card: Minor changes on the back of the card.
Web Design
Webdesign and Webdevelopment for Phantom Island
Concept: The Phantom Island website was designed to serve as an online gallery for Jeremiah Birnbaum’s art, showcasing his works in a way that feels immersive and authentic to his creative process. The site highlights his exploration of identity, culture, and generational connections while providing a platform for visitors to connect and engage.
Why: The website is a critical component of Phantom Island’s branding, allowing Jeremiah to expand his reach and showcase his portfolio to a global audience. It needed to reflect the depth and richness of his artistic vision while offering seamless navigation for visitors.
Goal: To create a visually stunning, responsive website that tells the story of Phantom Island through Jeremiah’s art. The site needed to effectively display his portfolio, provide information about his background and mission, and offer easy ways for potential collaborators or clients to get in touch.
Process: The website was built on WordPress, tailored to highlight Jeremiah’s artwork with a clean and modern layout. I treated and optimized all the images in Photoshop to ensure his pieces were presented in the best possible quality. Custom UI elements were designed in Adobe Illustrator to enhance the site’s aesthetic and align with his branding. The site was made fully responsive, ensuring it performs beautifully across mobile, tablet, and desktop devices. Additional CSS was carefully added to customize specific design elements and refine functionality, giving the site a polished and personalized touch.
- Research & Planning: Collaborated with Jeremiah to understand the themes and narratives central to his art.
- Design: Created a clean, modern layout with a focus on large visuals to emphasize the artwork. Incorporated custom UI elements inspired by the hand-drawn logo for a cohesive look.
- Development: Built the website on WordPress, ensuring a responsive design that works seamlessly on desktop, tablet, and mobile devices.
- Content Integration: Carefully selected and edited images to display his works in the best light. Added interactive features, such as hover effects, to enhance user engagement.
- Testing: Ensured compatibility across various browsers and devices, fine-tuning the user experience for optimal performance.
Software: Adobe Illustrator, Photoshop, WordPress.
MockUp
