Project Delaz

Concept: Working with Rita on the Delaz brand was an exciting and dynamic experience. She’s a visionary and highly professional, always striving for excellence and pushing deadlines to deliver impactful results. Her focus on connections, transformation, and empowering women inspired every step of this collaboration. ♡

Why: Delaz is all about building strong, interconnected communities through networking, events, and meaningful conversations. The brand empowers women to grow, connect, and create opportunities, fostering a supportive and transformative environment.

The Goal: To create a cohesive brand identity that reflects the essence of Delaz—a hub of empowerment and networking. Each logo and material needed to align seamlessly with her vision, conveying strength, connection, and a unified design language across all platforms.

Process: It all started with the logo for Delaz, which became the foundation for a series of related designs: Delaz Magazine, Delaz Club, Delaz Podcast, and now Delaz Networking. Each logo carried a consistent design identity while embracing the unique aspects of its purpose. I also developed digital assets for her social media, event materials, and templates on Canva to provide her with versatile tools she could use independently.

Pieces: Logos for Delaz, Delaz Magazine, Delaz Club, Delaz Podcast, Delaz Networking; Social Media Templates; Videos; Digital and Event Materials.

Software: Adobe Illustrator, Photoshop, Premier and Canva.